Case Study: My Experience With Stands

Business Products & Services

Knowing the Best Exhibition Stand Design Ideas for 2017

Running stand in a trade show or exhibition requires so much hard work and commitment, and along with it is the tremendous amount of hassle and stress from the amount of time and effort you need to provide to keep it successful. Stand exhibitions are great avenue to showcase your products and services, which is widely used by many business sectors all throughout the world. Exhibition stand design is a challenging and exciting part of exhibition marketing, but probably not to people who are directly involved in the actual work of staying alert and bright for hours and the painstaking follow-up to do. So having a concrete and effective exhibition stand design is important to make all efforts worth it.

To make your exhibition a success, you should choose the design at least four months before the actual trade fair or exhibition, and keep in mind that the stand should be warm and accessible, proper use of lighting and color to stand out, having an open booth and attract children to attract parents to follow. You should create a warm, friendly and bright atmosphere for your stand to catch the attention of any visitor by using appropriate lighting. To have an eye-catching, appealing and inviting exhibition stand design, you need to consider using clear and right visuals, choosing the best color scheme, using of text or copy writing, utilizing portable displays, upgrading of flooring, and importance of storage. In order to stand out, use proper color combination as needed to in setting the mood and attract more attention, eliciting an emotional response and unconsciously drawing prospective clients in your booth. Aside from the actual look, you need to have a good guest service and giving invitations or flyers is a good idea.

If you need to fill the space, it is advisable to have an excellent and quality interactive display, and have an open booth as much as possible without any table in front unless if the entrance is wide enough. It is good to give sweet treats to children and display on child’s height to attract them and their parents too. Create a positive and simple information with your exhibition stand design, and always smile and be sensitive to the needs of your attendees so you can make a positive impact. Achieve an appealing and inviting booth by using eye-catching options such as banner stands, table covers, digital signage, pop up displays, hanging banners and tablet stands. Commercial carpet flooring is often uncomfortable, so upgrading your booth’s flooring is worth your investment. matching your theme and making your guests comfortable.

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